& Public Relations
Meline L. Beach is an enthusiastic and innovative senior communications professional with over 15 years of experience developing communications strategies and public relations plans to achieve results in support of business objectives.
She demonstrates solid leadership skills with a proven ability to foster positive working relationships with diverse stakeholders.
A collaborative team player, Meline is a creative thinker and trusted advisor, focused on helping organizations strengthen their brand and enhance their success through the development and delivery of communications and public relations best practices.
Apart from her consulting work, Meline supports a number of community-based and not-for-profit causes, including writing for MOSAiC, a quarterly magazine presented by Arts Society King and event planning for the King Township Food Bank, where she is also a board member.
Photo credit: Lisa Pace Photography
Communication Strategies &
Public Relations Plans
Do you have a new product or process ready for launch or are you looking to refine your strategic direction? Let me help you plan your communications or Public Relations approach.
- Key message development
- Situation / Stakeholder analysis
- Change / Launch communications
- Identity standards
- Lead generation
- Media relations
- Earned media
- Social media management
- Promotion / Publicity
Have something to say and don't know how? I can prepare and polish your message to your audience - be it employees, customers, shareholders, the media or the general public.
- Business updates
- Annual reports
- Video scripts
- Website content
- Press releases / Alerts
- Fact checking
- Editing / Proofreading for consistency, grammar and spelling
Event Management &
Are you looking to engage your people or measure your success? Let's work together to host your best meeting and identify any opportunities for improvement.
- Fundraising galas / Cocktail receptions
- Communication audits
- Focus groups
- Training facilitation
- Orientation programs
Meline was instrumental with our website revitalization project, social media launch and direct marketing campaigns – from strategic design, key message development, creative content, layout, functionality, and target audience identification. Meline was a driving force to ensure our investment in marketing communications was well directed.
Paul Jansen - President, Jancon
Impressed by her collaborative energy, resourcefulness, thoughtful suggestions and excellent writing skills, I can rely on Meline to cover a diverse range of subjects with ease; knowing that her work is polished, editorial deadlines are met and that her invoices are timely. Her superb writing abilities and personality make working with her a pleasure.
Brenda Johnstone - Publisher, Convenience & Carwash Canada